You’re a creative professional, not a hard-core programmer. So, why are you spending your time on website maintenance and struggling to understand the technical, back-end, nitty gritty of your business site? Well, you shouldn’t have to. With the cloud, you can offload as much of the infrastructure and the software development responsibilities as you want, and free yourself to focus on what you’re really good at – art, design, and creation. And, you can do all of this at an affordable price.
Whether your site represents your small business or you’re part of a much larger enterprise or design firm, providers bridge the gap between consumer-friendly ease-of-use and high-end, bulletproof, enterprise-grade functionality. With Rackspace’s Cloud Sites, you can focus on your creativity and expanding your business while the Cloud hosts your website.
And the cloud offers huge benefits for graphic and web designers, said Rob Toledo of Vandelay Design in a recent blog post. In addition to file storage and file sharing, the cloud has made it much easier for designers to access files from anywhere on almost any device.
“This technology has made collaboration easier than ever, with the ability to instantly share and discuss ideas, mockups, and finalized designs quickly and easily with very little time spent arranging the logistics,” he said in his post.
This means you can work remotely from your client’s offices, from a coffee shop or a park – almost anywhere there’s an Internet connection. Rather than coordinating file deliveries back and forth via e-mail or FTP servers, not to mention removing the need for on-site, face-to-face meetings to discuss your work, you can put design iterations, ideas, mockups, and other graphics files into a shared cloud storage folder. With just a few clicks, your client, your boss, or your colleagues can easily access, edit, and critique the files at their convenience.
Toledo also notes that the cloud can provide greater security and reliability when working on files as well as transferring them to and from various devices or media. If you’ve ever lost a design, file, or concept because of hardware failure, or watched hours of work simply vanish because of a software freeze or operating system crash, then you’ll love working in the cloud. Many providers offer automatic save features and timestamps to prevent these kinds of catastrophes, he said.
What are you waiting for? Even the least tech-savvy design pro can benefit from using the cloud.
By Sharon Florentine
Sharon Florentine is a freelance writer who covers everything from data center technology to holistic veterinary care and occasionally blogs for Rackspace Hosting.



